the suitcases designed and sold

Prada which is the most popular fashion clothing is an Italian based company that supplies trendiest garments to the market. The former name of this company was "Prada Brothers" in Italy. Mario Prada, the founder of Prada in the year 1913 in Milan, was taken over by Miuccia, his granddaughter, in the year 1978.

Initially Mario Prada concentrated on designing products like bags, suitcases, trunks and shoes and these were further sold in two boutiques in Milan itself. But there were some buyers from Europe and America too. As every business has to face some problems, the suitcases designed and sold were not suitable for travel purposes as these were made from walrus skin and thus these were switched over to designing trendy handbags and other leather accessories which were waterproof.

After Muiccia took over her grandfathers company in 1978, Prada clothes was still into manufacture, designing and selling of leather goods and accessories which thus led to financial crisis for the company. At that point of time the company had a tough competition from Gucci fashion when Muiccia decide to take a giant leap and switch over from House of Prada to designing men and women designer clothes. This is one with the major reasons contributing to Prada Clothes success and now it has become so popular that almost everybody knows about Prada. Muiccia created a remarkable achievement in the world of fashion due to her skills and talent in this field. She put in extra efforts to the looks and the fabric used in Prada clothing industry.